To My FacE
IT SOUNDS BOLD.
THAT'S THE POINT.
The phrase "to my face" and the idea of discourse both carry negative connotations. This campaign aims to change the perception of civil discourse and show how talking to someone is not means for negativity but positive action. Change the perception of saying it to their face, change the current climate of discourse.
Civil discourse:
people communicating topics important to them with others through problem-solving, intentionally creating productive and positive exchanges, and asking purposeful questions to foster dialogue.